LATEST ARRIVALS
nomuri outfit
Shop the look
1977
The beginning
A shop that makes no sense for the times opens under the All Sport banner, among the first in Europe to import and offer original NBA, NFL, MLB products; Converse and Adidas footwear since 1977 and Nike since 1979.
1985
ALL SPORTS
In the golden age of the first editions we were proud witnesses of the birth of the current global phenomena: the Jordan, the first sole with visible air, the Gazelle and the Stan Smith...
1992
Revolution
These are the years of the revolution of the shoe concept, which officially becomes sneaker and an integral part of urban culture together with the outfits brought to the fore by the rapidly growing hip hop music world
2002
from All Sport to Nomuri
All Sport becomes Nomuri, now a street shop and not just sportswear, where the skate/surf and college world become fashion, and when we start offering Carhartt, Stussy, Franklin and Marshall.
2010
THE EVOLUTION
In unsuspecting times we had fused the street world with limited edition sneakers, in a context full of lifestyle inspirations and refined accessories.
TODAY
NOMURI
Located in an old bookshop of which we have maintained the original furnishings, the shop offers reliable and refined brands and products beyond the hype: workwear and outdoor-inspired apparel, vintage tech footwear.
Futojk no henko
Futoji no henko
NOMURI
MIZUNO X NOMURI
HOT DROP
The UB9-S GEL-DS TRAINER 14 sneaker is the result of the collaboration between Kiko Kostadinov Studio and the ASICS SportStyle development team. Inspired by the concept of decoupage and the symbiosis with nature, this shoe features details that recall the beauty of the natural landscape and the impact of discarded and recovered objects in the environment.
The contrast between matte and bright colors highlights the deep connection between nature and human beings, while the layered materials of the upper evoke the image of fossils and rocks. Finally, the moiré surfaces recall the appearance of pre-packaged everyday objects, uniting the past and the present in a unique and innovative design.
Blog posts
The Quiet Streetwear Pioneers of Italy’ with Nomuri | Madonnina Culture
Tucked in a cozy yet stylish street in Sanremo, Italy, just meters away from what many consider the Mecca of Italian music - the Ariston Theater, exists a family-run shop that’s been quietly pionee...
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Asics Gel-Kayano and the Awakening of 'Vintage Tech' in Sneakers"
In 2018 Asics presents the Kayano 5 OG, at a time when the sneaker market is establishing itself in the fashion world with a series of "voluminous" silhouettes . During the Paris fas...
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