In the golden age of OG we witnessed the birth of global phenomena that are now part of today's culture, such as the beginnings of Jordans or the birth of the sole with visible air, as well as the consolidated Stan Smiths…

These are the years of the revolution of the shoe concept, which officially becomes sneaker and an integral part of urban culture together with the outfits brought to the fore by the rapidly growing hip hop music world

All Sport becomes Nomuri, now a streetwear store and not just sportswear shop, where the skate/surf world and college become fashion, and when we start offering Carhartt, Stussy..

Before the hype on some silhouttes, we merged the street world with limited edition sneakers, in a store with lifestyle and home decor inspirations.

Since 2010 we are located in Sanremo's oldest shop, a bookshop founded in 1855 (Italo Calvino's favorite). We have maintained the original structure of the library, where we now expose vintage tech shoes and outdoor/ workwear inspired apparel.